Welcome to Don Jacobs in Lexington KY

Welcome to Don Jacobs Auto Group

Thank you for visiting the Don Jacobs Auto Group website! We're proud to serve the Lexington community, Central Kentucky and surrounding areas, like Richmond, Nicholasville, Georgetown and Winchester, for all of their BMW, Honda and Volkswagen needs. We make your car-shopping journey easy, as we can help you with all your automotive needs. Our sales and service experts can help you at any point in your automotive ownership. We're proud to have been awarded the BMW Center of Excellence Award, the Volkswagen Customer First Award and the Honda President's Award. Giving back to our community is important to us. A few organizations and events we've participated in include CASA, the American Heart Association and Cars and Coffee.

Don Jacobs Auto Group is a family-owned dealership, and we have been serving the Lexington area since 1970. Customers, new and returning, continue to come back to us for our passion and commitment to the people we serve. Plus, we are Central Kentucky's largest Honda dealer and the only BMW and Volkswagen dealerships within 70 miles.

No matter if you're looking for new or used, have we got a car for you! We have all your favorite models, like the BMW X3, Honda Accord and Volkswagen Jetta. On a budget? Check out our selection of vehicles under $10,000. Plus, on all of our used vehicles, we offer a 3-month, 3,000-mile limited warranty. We also run frequent specials, so you can save on your purchase.

We also provide service and maintenance for your vehicle, so you can rest easy knowing we'll take excellent care of your car. No matter if you need an oil change, a new set of tires, or if you're unsure of that funny sound and need a diagnosis, we can help. It's easy to schedule a service appointment online. Looking for DIY maintenance? You can also order parts from us. And if you've been in a collision and need body repair, we can help with that too.

Have questions or want to know more about Don Jacobs Auto Group? Give us a call or visit us at 2689 Nicholasville Road, Lexington, KY. We're proud to serve Richmond, Nicholasville, Georgetown and Winchester.

A Concierge Experience Is Waiting For You

We can make your journey to find or service your new vehicle easier. Let us help you with the search or maintenance for your new Honda, BMW, Volkswagen, Certified or Pre-Owned vehicle. Our Guest Services team, as well as our sales and service experts will make scheduling a reservation or service hassle-free.

Schedule A Service

Our Guest Services Team can guide you through scheduling your service reservation.

Incentives & Offers

View current lease and finance specials from BMW, Honda, and Volkswagen.

Service Coupons

Take a look at these great car service and maintenance coupons.

Finance Calculator

Don Jacobs finance calculator can help you customize your monthly payments.

Trade-In

It's simple. Tell us about your current vehicle and then get your KBB Instant Cash Offer.

Our Reviews

All members of the team at Don Jacob’s Imports were so nice and helpful. Xavian was the primary point person, and was very thorough and efficient with the easy process! Entire team seemed happy for us and genuinely appreciative of our business. Communication was great throughout, which is very important to me!
Nancy Mannon
One of the best car buying experiences. Drake and Carter were amazing and they did amazing job in the entire process. Very easy to work with, to the point and never pushed me in negotiation process. Their manager Johnny is great too. Highly recommended.
Ronak Jani
I purchased my car about a month ago, April 13, 2023, this was the second time I purchased a car from Don Jacobs. Drake Nunnery was our sales associate and his knowledge was exceptional about the BMW 3 series, he showed me all the important things I needed/wanted to know about the car before we drove off the lot. I never felt pressured to buy. Josh Muncy was awesome ... in the finance department, made us feel very comfortable, and explained everything! Jimmy, a manager I presume, even came out and spoke to us, telling us how sorry he was that we were there under the circumstances but were so glad no one was injured in the car wreck. In January 2021, I purchased a brand new Volkswagon GTI 2021 right off the showroom floor, and loved this car! It was totaled on March 18, 2023. This is what led me to buy a new car. I went to BMW of Louisville first because they had such a large selection, but it did not take me long to figure out I should have started in Lexington, at Don Jacobs BMW. They have a large selection of cars and I got just exactly what I wanted, in the color I wanted too! They got us a great interest rate and had our car ready to go in record time!! We will definitely be returning to Don Jacobs for future purchases!! They are great to deal with!
Angie Steele

Don Jacobs is a BMW, Honda, and Volkswagen Dealership in Central Kentucky

Whether you are looking for a Volkswagen, Honda, or BMW, we assure you that Don Jacobs is the place to go in the Lexington area. We have all the latest and most popular models from all three of our prestigious brands. Whether you are interested in the quality and efficiency of a Honda like the CR-V, Pilot, Odyssey, Accord or Civic, the iconic German styling of Volkswagen models like the Jetta, Passat, Atlas, or Tiguan, or if you need the luxury of a BMW X7, X5, X3, 3 Series, or 5 Series, Don Jacobs is the right dealership for you. We combine all three brands into one convenient location right here in Central Kentucky.

We are able to serve all the surrounding areas including Louisville, Nicholasville, Richmond, Versailles, Winchester, Georgetown, Frankfort, and even our neighbors in Cincinnati, Ohio, West Virginia, Indiana, and Tennessee. In addition to our new inventory, we also have an extensive pre-owned inventory, and we can take care of all your BMW, Honda, and Volkswagen maintenance. We are a family owned dealership that has been serving Kentucky since 1970, and we can’t wait to serve you!

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All tax, title and vehicle registration fees are additional. See dealer for complete details.